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Friday
Jan252013

Kia creates a Brand campaign for the consumer of now.

To showcase how Kia produces cars for today, Innocean have created a brand campaign that beautifully encapsulates the Woman and Man of today. The campaign was launched during the 2013 Australian Open with two 45 second commercials, titled: 'For the man of now' and 'For the woman of now'. Each version is driven by a lighthearted monologue that's filled with wonderful contradictions that highlight how multifaceted our lives have become.