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Innocean strengthens its Creative Department

Innocean Australia has added four experienced heads to their Creative department.

Senior copywriter Yanni Pounartzis, Senior Art Director, Rua Perston, Senior Copywriter Matt Cramp, and Copywriter Tim Brothers have all recently joined the Agency under the guidance of Creative Director Scott Lambert.

Brothers, most recently Associate CD at TBWA Abu Dhabi, is teamed up with Lyndal Kearney, while Cramp ex CD of The Workshop, and Perston ex Saatchi & Saatchi join as a senior team. And lastly, Pounartzis, most recently Senior Copywriter at Saatchi & Saatchi, teams up with senior Art director Mike Lind.

Says Lambert, “As we celebrate our fourth year in business here in Australia, we have challenged ourselves to take our work, growth and business strength to the next level, and these guys will help us achieve this. Their experience, talent and hunger will be not only invaluable to the Agency, but also a great benefit for both our existing clients and the impending new ones”.

All four have been freelancing at the Agency for a considerable time prior to signing up, and already, they have a number of exciting projects in production.